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ZEPETO

Avatar-based social platform where AI turns your photo into a 3D avatar and virtual world identity.

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About

ZEPETO is a 3D avatar social platform from Naver Z (a subsidiary of South Korean tech giant Naver). Users create personalized 3D avatars generated from a photo using deep-learning face analysis, then socialize across thousands of virtual worlds, livestream as VTubers, and create and sell fashion items in ZEPETO Studio. Academic research on the platform documents its AI-driven avatar generation, which analyzes facial parts from an uploaded picture and converts them into a stylized 3D character.

The platform operates as a large-scale metaverse environment with brand collaborations across K-pop, fashion, and entertainment, plus a creator economy for user-made items and worlds. A premium membership adds ZEM credits and priority item reviews. ZEPETO positions avatars as social identity, blending AR, VR, and AI into a mobile-first virtual world.

What it can do

  • AI photo-to-3D-avatar generation
  • Avatar livestreaming (VTuber mode)
  • Thousands of user-built virtual worlds
  • ZEPETO Studio for creating and selling items
  • Brand and K-pop collaboration content

Setup

Install the ZEPETO app on iOS or Android, sign up, and take a photo to generate your 3D avatar.

Prerequisites

iOS or Android device; a photo for avatar generation.

Use cases

avatarssocialvirtual-worldsvtuber

Works with

Trust score — 8/10

/10 trustVerified

Scored 8/10 (verified tier, metrics-v1). Evidence: Verified via vendor site/docs/GitHub and reputable coverage, wave 117; Trending score 80/100 from researcher assessment.

Sources

Every fact above was checked against these sources. Where a claim comes from the provider and couldn't be independently verified, the text says so.