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ToolWarmly/10 trustVerified
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Warmly

De-anonymizes website visitors and orchestrates outreach to warm accounts

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About

Warmly identifies the people and companies behind anonymous website traffic — roughly 65% at company level and 15% at person level via a waterfall of 20+ data providers — then layers intent signals, an AI chatbot, and automated email/LinkedIn outreach to turn warm visits into meetings. It ships a genuinely free plan (up to 500 identified visitors/month), syncs with HubSpot and Salesforce, and offers Bombora third-party intent as a paid add-on.

Honest limitations: paid plans start around $10k/year and the add-on pricing (AI SDR agent, intent data) can push costs up fast; independent reviewers warn that teams can end up paying for orchestration features they barely use.

What it can do

  • Person and company visitor identification
  • First, second, and third-party intent signals
  • AI chatbot and live chat
  • Automated email and LinkedIn outreach
  • Slack lead routing alerts
  • CRM sync

Setup

  1. Sign up for the free plan
  2. Install the tracking script on your website
  3. Define your ICP filters
  4. Set up Slack alerts for high-intent visitors
  5. Enable AI chat and automated outreach sequences

Prerequisites

A website with meaningful B2B traffic; HubSpot or Salesforce for sync.

Use cases

account-intelligencevisitor-identificationsales-prospecting

Works with

hubspotsalesforce

Trust score — 7/10

/10 trustVerified

Scored 7/10 (verified tier, metrics-v1). Evidence: Free plan (500 visitors/mo) documented on official site; Paid plans from ~$10k/yr; add-ons push costs up; Match rates ~65% company / ~15% person per vendor data; Bombora intent add-on available. License: Proprietary SaaS; annual billing..

How the trust score is built

Full methodology →
Adoption · stars/downloads, log-scaled vs peers
6.0/10
Maintenance · recency, releases, issue load
7.0/10
Openness · license + docs
4.0/10
Manual review · sanity read + red-flag check
6.0/10
  • · Free plan (500 visitors/mo) documented on official site
  • · Paid plans from ~$10k/yr; add-ons push costs up
  • · Match rates ~65% company / ~15% person per vendor data
  • · Bombora intent add-on available

Sources

Every fact above was checked against these sources. Where a claim comes from the provider and couldn't be independently verified, the text says so.