Voodle
Short async video updates for remote teams — the 'TikTok for work' that never made it.
Retired
Voodle appears to be discontinued or shut down — Shuttered in 2022 after raising $6M; founder's postmortem cites third-party platform friction against Teams, Slack and Meet. This page is kept as an archive record and is excluded from search engines.
About
Voodle was Seattle's attempt to build short async video for the workplace. Founded in 2020 by CEO Forest Key, it launched that summer as a mobile-first 'TikTok for the enterprise': 60-second videos shared with the right people instead of another Zoom call, with web, iOS and Android apps plus Slack, Salesforce and HubSpot integrations. It raised $6 million led by Madrona Venture Group and Vulcan Capital, with M12, Cisco Investments and Hearst Ventures participating, and claimed traction with over 10,000 users testing the app with their teams.
It didn't survive. Key's own postmortem (January 2023) says the rise of team messaging inside Microsoft Teams, Slack and Google Meet made third-party video friction too high, and the minimal APIs those platforms offered to outsiders made meaningful integration impossible. The team pivoted through one-to-many 'me-casting' workflows and a late experiment with Web3 token-gated creator spaces before shuttering in 2022.
What it can do
- 60-second async video capture and sharing
- No-account-required video links (My Voodles)
- Slack, Salesforce and HubSpot integrations
- AI-powered video search
- View and engagement analytics
Setup
No longer available — voodle.com now redirects to the founder's personal site. The history is documented in Key's 'What was Voodle?' postmortem.
Prerequisites
None — the product is discontinued.
Use cases
Works with
Trust score — 5/10
Scored 5/10 (TIER metrics, metrics-v1). Evidence: 2020 founding, $6M raise (Madrona, Vulcan, M12, Cisco, Hearst) and 2022 shutdown all documented by the founder and trade press. Strengths: unusually candid postmortem with real lessons on platform friction; pioneered no-account video sharing. Docked for: (1) product is dead — nothing to adopt; (2) never reached meaningful scale (10k testers); (3) late Web3 pivot diluted the original thesis. License: defunct proprietary product; kept in the catalog as a reference entry.
How the trust score is built
Full methodology →- Adoption · stars/downloads, log-scaled vs peers
- 4.0/10
- Maintenance · recency, releases, issue load
- 1.0/10
- Openness · license + docs
- 5.0/10
- Manual review · sanity read + red-flag check
- 7.0/10
- · Founded 2020 in Seattle by CEO Forest Key
- · $6M raised led by Madrona Venture Group and Vulcan Capital (M12, Cisco, Hearst participated)
- · 60-second async video for work; 10k+ users tested
- · Slack, Salesforce, HubSpot integrations; AI-powered search; My Voodles no-account links
- · Shuttered 2022; founder postmortem cites third-party platform friction vs Teams/Slack/Meet
- · voodle.com now redirects to the founder's personal site
Sources
Every fact above was checked against these sources. Where a claim comes from the provider and couldn't be independently verified, the text says so.