SEO Audit
Claude skill for systematic SEO audits and competitive analysis with client-ready PDF proposals.
About
SEO Audit by Southwell Media is an MIT-licensed Claude skill for running systematic SEO audits for local service businesses, with 51 GitHub stars. It gives Claude a repeatable methodology: live site recon with brand color extraction, business model classification (B2C local vs B2B multi-state), competitive landscape analysis of 6-8 competitors, 40-50 keywords across four intent tiers, technical audit across nine categories, content strategy with a page roadmap, and quick wins ranked by impact versus effort. The deliverable is a client-ready PDF proposal. Install by zipping the skill folder and uploading it through the Claude skill manager.
The honest picture: this is a single SKILL.md plus references, not a big engineering system — its value is the methodology and the formatted deliverable. The 10-day audit timeline is designed for agency workflows, and it is most useful for local and service-business SEO rather than enterprise technical audits.
What it can do
- Systematic SEO audit methodology
- Competitive landscape with feature comparison matrix
- 40-50 keywords across 4 intent tiers
- Technical SEO FAIL/WARN/PASS across 9 categories
- Content strategy with page roadmap
- Client-ready PDF proposal generation
Setup
zip -r seo-audit.skill seo-audit/ and upload through the Claude skill manager.
Prerequisites
Claude with computer use enabled; Python 3 with reportlab (pip install reportlab).
Use cases
Works with
Trust score — 7/10
Scored 7/10 (verified tier, metrics-v1). Evidence: Live GitHub repo: 51 stars, MIT license, not a fork, verified this session; Single skill package (SKILL.md + references), verbatim zip-and-upload install from README; Local service-business focus noted as a scope limitation.
★ 51 GitHub stars
Sources
Every fact above was checked against these sources. Where a claim comes from the provider and couldn't be independently verified, the text says so.