
SocialPilot
Budget agency scheduler with bulk CSV publishing across ten networks.
About
SocialPilot is a social media publishing platform founded in 2014, now serving 13,500+ customers, per independent reviews. Its standout capability is bulk scheduling: up to 500 posts uploaded at once via CSV. It publishes to ten networks including Instagram, TikTok, LinkedIn, Facebook, and Google Business Profile, with a content calendar, content library, RSS auto-publishing, social inbox, and AI content credits. Pricing is account-based: Essentials from $20/month (5 accounts, 1 user), Standard $40/month (10 accounts, 3 users), Premium $100/month (20 accounts, 6 users, client approvals), Ultimate $200/month (40 accounts, unlimited users, white label), plus an Enterprise tier with API and SSO. A 14-day trial requires no credit card. In July 2025 SocialPilot was acquired by group.one for over $50 million in cash; founders reportedly stay on and it operates independently. Independent reviewers note it has no social listening at any tier and that analytics are basic versus Hootsuite. Pricing and feature claims above are provider-published or reported in trade press; user counts and acquisition terms are press-reported, not independently audited.
What it can do
- Bulk scheduling up to 500 posts via CSV upload
- Publishing across ten networks including TikTok and Google Business Profile
- Visual content calendar with drag-and-drop
- Social inbox and internal approval workflows
- White-label PDF reports on higher tiers
- RSS feed auto-publishing
- AI content credits on all plans
- Client management workspaces on Premium and above
Setup
Create an account, connect social accounts, build the calendar, and publish; bulk upload via CSV on Standard and above.
Prerequisites
A SocialPilot account; paid tier for team workflows, client approvals, and white-label reports.
Use cases
Works with
Trust score — 7/10
Scored 7/10 (TIER verified, metrics-v1). Evidence: 12-year track record (founded 2014); 13,500+ customers per press coverage; $50M+ group.one acquisition July 2025 reported in trade press; consistently reviewed as the budget agency scheduler. Strengths: bulk CSV scheduling and account-based (not seat-based) pricing; generous 14-day no-card trial. Docked for: (1) post-acquisition product investment reportedly shifted toward a separate reputation product, per independent review; (2) no social listening at any tier and shallow analytics versus premium rivals. License: proprietary commercial SaaS.
How the trust score is built
Full methodology →- Adoption · stars/downloads, log-scaled vs peers
- 8.0/10
- Maintenance · recency, releases, issue load
- 7.0/10
- Openness · license + docs
- 2.0/10
- Manual review · sanity read + red-flag check
- 8.0/10
- · Founded 2014; 13,500+ customers per press coverage.
- · Acquired July 2025 by group.one for over $50M cash; founders stay on, operating independently per trade press.
- · Bulk CSV scheduling up to 500 posts; account-based pricing from $20/mo; 14-day no-card trial.
- · No social listening at any tier; analytics basic vs Hootsuite; approval features split across tier jumps.
- · Post-acquisition product investment reportedly shifted to a separate reputation product - watch.
Sources
Every fact above was checked against these sources. Where a claim comes from the provider and couldn't be independently verified, the text says so.