Bombora
B2B intent data from a giant publisher co-op — Company Surge scores
About
Bombora runs one of the largest B2B intent-data networks: a co-op of thousands of business publisher sites whose content-consumption spikes are scored as "Company Surge" intent signals, showing which accounts are actively researching your topics. Sales and ABM teams pipe the signals into Salesforce, HubSpot, LinkedIn, and ad platforms to time outreach around real buying cycles, with a free Company Surge Alerts tier to try it.
Honest limitations: pricing is annual and quote-based (third parties cite ~$10–50k/year), intent is account-level rather than contact-level, and signals only pay off if your team can act on them quickly — a signal you cannot follow up on is expensive noise.
What it can do
- Company Surge intent scores
- B2B publisher co-op data
- Weekly surge alerts
- CRM and ABM platform integrations
- Company Surge REST API
- Audience and measurement solutions
Setup
- Upload your target account list or browse the company database
- Select the intent topics that map to your product
- Connect Salesforce, HubSpot, or your ABM platform
- Set up weekly Surge alerts for your accounts
- Build outreach plays around surging accounts
Prerequisites
A defined target account list and ICP; the ability to act on signals quickly.
Use cases
Works with
Trust score — 8/10
Scored 8/10 (verified tier, metrics-v1). Evidence: Largest B2B intent co-op; Company Surge product well documented; Pricing annual quote-based; ~$10-50k/yr per third parties; Free Company Surge Alerts tier exists; Intent is account-level, not contact-level; signals perishable. License: Proprietary SaaS; annual contracts..
How the trust score is built
Full methodology →- Adoption · stars/downloads, log-scaled vs peers
- 8.0/10
- Maintenance · recency, releases, issue load
- 8.0/10
- Openness · license + docs
- 5.0/10
- Manual review · sanity read + red-flag check
- 7.0/10
- · Largest B2B intent co-op; Company Surge product well documented
- · Pricing annual quote-based; ~$10-50k/yr per third parties
- · Free Company Surge Alerts tier exists
- · Intent is account-level, not contact-level; signals perishable
Sources
Every fact above was checked against these sources. Where a claim comes from the provider and couldn't be independently verified, the text says so.